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Vintage Swing at The Printworks

Our client The Printworks had run an event named Atlantic Swing for 8 years involving vintage cars, swing music and dancing.  It always pulled in a great crowd of loyal followers but we were asked to help to make the event appeal to a wider audience. Vintage swing photo shoot

We worked with the client to come up with the idea of integrating a fashion and styling element with vintage clothing stalls and customisation workshops.  The event was renamed ‘Vintage Swing’. 

We arranged for a vintage fashion photo shoot to be held with one of the classic cars 2 weeks prior to the event to gain pre-publicity for it in the Manchester Evening News and other local publications.

Extensive media coverage pre and post event was secured.  Over 1,000 people attended the event making it the best Vintage Swing in 9 years and when surveyed a sixth of these heard about it from the Manchester Evening News photo shoot.

We look forward to helping to make next year’s event bigger and better still!