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Icelandair partners with Tree Communications to help them build onward traffic to America & Canada via Reykjavik 

Tree Communications, an award winning PR agency and specialists in helping airlines to grow, has been chosen to help Icelandair develop their PR and marketing strategy in the UK.

Icelandair is the national flag carrier for Iceland and its geographic position on the shortest flight path between UK and North America means it offers the quickest route to many of the 14 gateways they fly to. Currently Icelandair fly from Heathrow, Gatwick, Manchester and Glasgow with flights beginning from Birmingham airport in February 2015 to Anchorage, Boston, Denver, Edmonton, Halifax, Minneapolis, New York (JFK & Newark), Orlando, Portland, Seattle, Toronto, Vancouver, Washington DC.

Andrés Jónsson, General Manager for Icelandair in the UK said “We’re looking forward to working with Tree Communications to establish Icelandair as the refreshing choice to North America. Icelandair’s network has more than doubled in the last 5 years and with further growth from the UK planned, we see an opportunity to build more awareness of our service.

“For many of our routes to North America, Icelandair is the fastest way to go with our easy-to-connect hub in Iceland. Furthermore, as people are showing more interest in unique destinations, one of the benefits of travelling with Icelandair transatlantic is the option to stopover in Iceland at no additional airfare.

“In competitive markets such as the UK there is a challenge to attract people’s attention. Co-operating with Tree Communications, who are experts in communication to successfully reach key audiences in the UK market, will give Icelandair the fuel to grow.”

Sarah Gormley said “We were thrilled to be given this opportunity to work alongside the team at Icelandair to help them grow passenger numbers to the USA and Canada.  We are confident we can add extra value to their existing marketing strategy.”

Tree Communications were recently given an MPA Innovation Award for collaboration and client Finnair awarded them ‘Best International PR Agency’ in 2012.

Further information

Tree Communications is an organic PR and Marketing agency with roots in Manchester but branches that spread further afield; delivering nothing artificial but honest hard work helping other people to grow their businesses and working as an integral part of client teams.  Tree Communications is a multi-award winning agency that uses honest straight talking ideas to form a strategy that delivers results.

Clients in the past year have included Finnair, Aegean Airlines, The Printworks, Savills, Fashion Philippines – Philippines Embassy, North West Football Awards, World Squash Championships, David Luke Ltd, the Royal Northern College of Music, Feelgood Theatre Productions, Harmonious Society part of the Asia Triennial 2014, CFCCA, Altrincham & Sale Chamber of Commerce, UKTI, The Giants Shoulders and NBA World Series.

For more information please contact sarah@treecommunications.co.uk or on 0161 850 1200

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